10 Mar 2011
Most insurers have struggled to make telematics, the integrated use of telecommunications and information in cars, an integral part of their core business strategies. For the most part, it was due to the cost of the telematics device or platform and the inability to create compelling value for the consumer that includes sharing driving data as the basis for pricing and underwriting.
Now, with advances in automotive technology and smartphone applications, there is a big opportunity for insurance companies to get in the action...
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Jamie Yoder
Insurance Experts' Forum, March 10, 2011
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